About the fair
The main event in Latin America devoted entirely to retailers' private labels. The forum gathers leading market authorities to discuss trends. Exhibitors are manufacturers offering production under another company's brand. Aimed at retail chains, distributors and producers.
Typical weather on these dates
Average of 2015–2024 measurements for August 26 – 27, 2026 in São Paulo — the exact days of the fair, not the whole month.
Aug 2624° / 11°rain in 20% of years
Aug 2724° / 11°rain in 30% of years
Source: NASA POWER (measurements 2015–2024), coordinates © OpenStreetMap
That same week in São Paulo
Other fairs running at the same time — worth seeing while the trip is already paid for.
August 17 – 19, 2026